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Through fund raising, philanthropy, public awareness and advocacy our goal is to reverse the historically low funding rates for lung cancer research and through our cool kids campaign to provide a higher quality of life for pediatric oncology patients.
   

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Cool Kids Reading Challenge

New for the 2008/2009 school year

We will now be offering the Cool Kids Reading Challenge at any time during the school year so that your school can decide what time of year works best for them! You can also determine the length of the challenge - 1, 2, 3 or 4 weeks!

The Cool Kids Reading Challenge is open to all schools in the United States.

What is the Cool Kids Reading Challenge?

The Cool Kids Reading Challenge is a fundraiser that enables schools and their students to help kids with cancer while encouraging the joy and importance of reading at the same time.

How does it work?

It's so easy to do. We supply the reading logs and any support the teachers need during the challenge. The kids keep track of how many minutes they read each day. At the end, each teacher receives a gift card to Lakeshore Educational Stores equal to 10% of the pledges their class raises. And the school gets back 15% of the total that the school raises.

How can I register my school?

What are some of the schools offering the students as incentives if the kids win???

Forest Lakes Elementary - If the students at Forest Lakes read 7,500 books their principal will wear a lion costume for a whole day and the teachers will turn the cafeteria into a fine dining restaurant with music and flowers on the table and will serve the students popcorn off of silver trays! (we will definitely bring you pictures of that!)

St Pius X - If their students beat the teachers their principal will wear a school uniform for 2 days and have her face painted- half blue, half white, with SPX written across it!! They are still deciding what the teachers get if they win!

Guess who won.......

 

Ring Factory Elementary - If the students beat the teachers the students will be invited to a "back by popular demand" singing performance by the principal and assistant principal! Mr. Cooper and Mrs. Roberts will share their singing talents with the students at a Karaoke Morning Assembly!

Fallston Middle - If the students reach their goal of reading 1,177 books then the assistant principal, Ms. Green will dye her hair pink!

 

Photo Gallery

Kimmie and Maryland State Superintendent of Schools, Dr. Nancy Grasmick, visit Fallston Middle School together to kick off the Cool Kids Reading Challenge.

Kimmie speaks to the students and the press to encourage others to get involved and participate.

Steve Rouse, longtime (VERY longtime) Baltimore Radio Announcer, joins 3rd Grade Students at Carroll Manor Elementary to read his new favorite book, Pirates Don't Change Diapers. Here they are before the reading.

And now AFTER Steve's rendition of the story......

"Uncle Steve" looks so comfy in his rocking chair.

Tom Matte poses with the Morning Announcement staff at Northwest Middle School in Taneytown, MD where he even got to autograph his first flip flop!

Tom Matte and the Northwest Middle Morning Sports Announcer, Brittany. She was so good she was able to give Tom a few broadcasting tips.

Since we don't want Tom Matte to get lazy in the football off-season we then took him over to West Middle School in Westminster, MD. West Middle rewarded their top readers as of 3/28 with a photo session with Tom. Each of these students had already read at least 5 books, just 3 days into the Reading Challenge!


 

 

Find out how you can make a difference in the lives of children with cancer. Get more info by clicking the logos above.

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